A Little Funky, A Lot of Color
Graphic Design starts with the audience.
Designing for a family-oriented audience means balancing informative content for parents with imagery to entertain children. For the past two years, I have developed a large portfolio of clean, bright imagery to work in tandem with precise language to attract a family audience for the Carousel Hotel Group.
Ad Design
Ad Design
Email Design
Marketing emails sent to everyone that had previously stayed at a Carousel Group property, or signed up for them online.
Social Media
Graphics
Photography
Videos
Brand Design
Kade Construction
Local contracting business that specializes in playground installation.
Sea Salt Retreat
Branding for an AirBNB aiming to be a cut above the others in the area.
Flipped Can Painting
Logo design for a brand new house painting business in New Jersey. The design was built following client’s requests.
Print Design
Menus
Posters
Handouts
Real Estate Photography
As a member of the marketing team for a group of hotels, I learned real estate photography on the job, including capturing the view of the windows with the interior without compromising either. Each building wanted to focus on their proximity to the beach, which is a huge draw for this area. Through this I was able to develop my style for photography, focusing on bright and colorful attributes to bring home a beach-y, family-friendly atmosphere.
Illustration
This is the FUN section! This is where creativity gets to play. Most graphic design is centered on problem solving, these illustrations are for entertainment. Maintaining traditional artistry skills helps bring life to other graphic design projects.